Royal Knotz Braiding Studio
Royal Knotz Braiding Studio - Getting them consistent leads and traffic through Digital Marketing
Business: Hair braiding salon in Baltimore, Maryland with steady demand but lacking operational control and consistent booking flow.
The Problem: Irregular bookings (overbooked some weeks, slow others), excessive time manually responding to inquiries, no filtering system causing time-wasters and no-shows, repetitive questions from clients, and zero visibility into booking drivers.
The Solution: Logbrick's 9-Step Ladder System - focused on control, clarity, and predictability rather than just lead volume. Built systems to balance demand with availability, reduce manual effort, and improve booking quality.
The Results: Evenly distributed bookings throughout the week with approximately 2 new walk-in clients daily, fewer unqualified inquiries and reduced no-shows, significantly less time answering repetitive questions, and clear tracking of which ads and messages drove actual bookings. The business transformed from reactive, burnout-prone operations to controlled, sustainable growth with predictable revenue.